ShowSeeker, the ad tech company behind Pilot® — the premier cloud-based, all-in-one campaign and order management platform — announced today that Nick Anaclerio has been promoted to Senior Vice President of Product Strategy. 

"Nick has been a key member of our leadership team since day one of joining the company in November 2017," said Dave Hardy, CEO of ShowSeeker. "Over the past seven years, under Nick's guidance, our product offerings have grown exponentially, and we are thrilled with the dedication and tireless effort Nick brings to solving the biggest issues facing the ad tech landscape. Nick is truly a brilliant strategist and frequently sees a clear path of resolution to challenges our clients encounter. I'm personally grateful to Nick for stepping up and tackling projects above and beyond the core discipline of product leadership."

During Anaclerio's tenure, ShowSeeker has expanded from a team of 10 in 2017 to more than 75 today, including more than three dozen software engineers, seven Quality Assurance professionals, three Designers, four Product Managers, and several dozen sales and support staff -- with more growth on the horizon. 

ShowSeeker has grown from the industry's #1 trusted programming content research tool to the leading ad tech platform, revolutionizing the video ad sales ecosystem. Now providing the only true Single Order Management platform for MVPDs and Broadcasters, ShowSeeker is poised to launch Predictive Programming in late 2024. More accurate predictive ratings algorithms will follow in early 2025. 

"I'm very proud of each and every member of this amazing team, and I'm especially proud of our senior leadership team,"Hardy continued. “We have assembled an array of tier-one leadership talent with decades of experience to bring our customers the best products available. Our long-standing product commitment to a cloud-based solution handling everything ‘From Proposal to Performance’ now applies to ‘Any Glass, Any Time, Anywhere,’ as we lead the way as the Nation's fastest-growing ad tech platform"

Reflecting on ShowSeeker’s journey, Hardy added, “Leading a team of ad tech rockstars is one of the most rewarding parts of my long career. But I take no credit for the incredible velocity and precision at which we have moved over the past number of years. This is a total team effort, and our technology leaders, like Nick, get all the credit for creating a platform that has gained the trust of some of the largest companies in our business. Please join me in congratulating Nick on this important promotion and recognizing his accomplishments here at ShowSeeker."

About ShowSeeker

Since its founding in 2003, ShowSeeker has established itself as a leading provider of campaign management, planning, and workflow solutions for the media industry.

ShowSeeker simplifies the ad sales buying and planning process for video service providers with an easy-to-use, cloud-based platform that facilitates every step from proposal generation to campaign performance tracking. Its tools help optimize and better monetize campaign management by automating tasks, reducing manual workloads, and increasing operational efficiencies. Integrated data insights ensure ad buys are targeted, effective, and highly customizable, ultimately driving better ROI for buyers and sellers alike.